Looking for a method to reduce operational costs while maintaining transparency with your customers? Dual Pricing offers a clear pricing model that not only helps you save but also keeps your patrons informed about their costs. Explore this dynamic approach that combines savings with clarity.
Dual pricing is a strategic model where businesses set two different prices for the same product or service based on the payment method—cash or credit. Commonly seen at gas stations, this approach helps businesses save by avoiding processing fees on cash transactions while passing those fees onto customers who choose to pay by credit.
With our Dual Pricing model, you not only save on transaction fees but also foster trust with your customers. By offering transparent pricing, your customers understand the cost breakdown, ensuring clarity while you benefit from significant savings.
By incentivizing cash payments, you can significantly reduce the costs associated with credit card transactions. This means you keep a bigger chunk of your earnings without having to pay those often hefty processing fees.
Clearly showing your customers the costs associated with different payment methods can bolster their trust. It’s a direct way of saying, “We value honesty and clarity in our transactions.” In a world where hidden fees are common, your transparency can set you apart.
Two price points mean you can cater to a broader spectrum of your clientele. Whether it's regulars who are fans of cash or businesses that lean on credit, you're ready for both.
Offering clear, transparent pricing choices helps customers feel informed and valued. They'll appreciate knowing they can pick a deal that best fits them.
From a consumer's perspective, the opportunity to save money or gain extra benefits always earns favor.
With Dual Pricing the customer can pay a 4% fee for using a credit card, which covers the cost of the processing fees. On a $10 transaction the customer would pay $10.40. You’d be funded $10.40 and pay a fee of 3.846% (40 cents) so you get your full $10 and effectively pay nothing for that transaction.
Alternatively, the customer can choose to pay in cash and avoid paying the fee.
The discount for their cash payment would appear clearly on their receipt.
Trust forms the foundation of every business. At Reliable Card Service, each transaction—whether a bill exchange or a card swipe—meets strict regulatory standards. While you focus on maximizing profitability and expanding your options, we work to ensure full compliance, giving you peace of mind.
